How Wasteology Improved Data Accuracy and Visibility Across Its Waste Brokerage Operations
Learn how Wasteology replaced fragmented, manual processes with an industry-specific system
connecting service data, dispatching, billing and other specialized requirements.
Company
Wasteology is a white-glove waste and recycling management company that develops customized programs for businesses, coordinating equipment services, supporting sustainability initiatives and helping customers reduce costs.
Headquarters
Louisville, Kentucky
Industry
Waste Brokerage
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Wasteology is a white-glove waste and recycling management company that develops and oversees customized programs for businesses nationwide. The team coordinates services across customer locations—from setup and service delivery through billing and reporting— helping customers reach their sustainability goals and reduce waste management costs.
Supporting a White Glove Service Model
Before implementing cieTrade, Wasteology used two systems to manage billing and dispatch services. Neither system carried information consistently across the operation, requiring employees to repeatedly enter details such as pricing, container sizes and service rates. Incomplete data transfers and limited technical support disrupted daily operations and made it difficult to maintain accurate information from dispatch through billing and reporting.
“The systems’ back-of-the-house support was lacking. They did not have the same urgency that we have and the same urgency that cieTrade has,” explains Stacey Harralson, Founder and President.
The problem extended beyond just a fragmented technology implementation. Wasteology needed an industry-specific platform that could support its distinct processes, maintain data accuracy across its operations and provide dependable support when operational issues arose.
Why Wasteology Chose Industry-Specific Software
Wasteology chose cieTrade because the platform supports the company’s specialized processes without the extensive customization required by other ERP solutions. By connecting service details, dispatching and billing in one system, cieTrade reduces data reconciliation and duplicate entry while giving employees better visibility into each transaction.
“Now with cieTrade, we can load the data into the service records, and it comes over into the billing sheets or into the dispatches. Everything’s right there for us,” explains Alex Currie, Chief Financial Officer.
cieTrade helps Wasteology close the loop on complex processes by maintaining a consistent flow of information from initial service setup through billing and reporting. This accuracy allows the team to manage customer accounts and grow data volumes across departments while continuing to provide reliable service as the business grows.
Modern Technology Backed by Industry Knowledge
With more than 20 years of experience working with technology companies, Wasteology Chief Information Officer Chris Greco considers cieTrade’s combination of modern technology, responsive support and industry expertise uncommon among software providers.
“Their attentiveness to our needs, the ideas that they share and the expertise they bring to solve our problems have made us a better company,” explains Chris Greco, Chief Information Officer.
When Wasteology identifies a challenge, cieTrade works closely with the team to determine how the platform can best support it. This collaboration gives Wasteology a flexible technology partner that understands its operations and delivers practical solutions.
A Platform That Supports Wasteology’s Growth
cieTrade has become more than a replacement for Wasteology’s previous billing and dispatching systems. It provides the structure needed to manage a complex brokerage network while remaining adaptable to specialized workflows and changing business requirements. Its responsive support and expertise allow the platform to evolve without requiring Wasteology to compromise the way it serves its customers.
For Harralson, cieTrade’s ability to serve such a broad portion of the organization—and adapt as its needs change—has made it a long-term fit. “cieTrade touches almost every process in our organization, and that’s one of the reasons we’ve chosen them as our long-term partner.”
For other waste brokers facing similar challenges, the solution is clear: bringing operational and financial activity into one industry-specific system reduces manual work, improves visibility and makes increasingly complex service programs easier to manage. That foundation allows brokers to maintain consistent customer service while positioning their operations for long-term growth.
Company
Wasteology is a white-glove waste and recycling management company that develops customized programs for businesses, coordinating equipment services, supporting sustainability initiatives and helping customers reduce costs.
Headquarters
Louisville, Kentucky
Industry
Waste Brokerage
Share Story
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